Obsessed with growing software businesses since high school.
Currently
Dropped out to co-found Explo, scaled it to 150K MAUs and sold it in 2025. Launched 20+ cities for NeoTaste, including London within 12 months. Took over Marketing & Growth from the ex-CMO of Careem, cutting blended CAC by 59%.
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Built a creator + paid social flywheel that cut blended CAC by 59%. Launched 20+ cities including London & Vienna, reaching marketplace liquidity within a month per launch. Surpassed Uber Eats in daily active users in core markets.
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Scaled Explo from 0 to 150K MAUs in 18 months as solo marketing lead. Raised ~€800K, hit Top 30 in the German App Store with a 4.7 rating across 1K+ reviews. Pivoted to B2B SaaS serving Madsack & Funke; acquired by Hup GmbH in 2025.
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Recruited at 19 after winning the Digital Challenge to build a ridesharing service from scratch. Navigated complex regulation to secure long-term approval and scaled to 4K monthly rides.
See moreSelected press, posts, and product pages that document the journey.
Awards & Recognition
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Open to founder conversations, growth mandates, and thoughtful collaborations.